Guide of 50+ Rich Result SERP Features

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Jump to SERP feature:

Address Packs

Address Packs

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Example Hotel",
  "image": "https://example.com/hotel-image.jpg",
  "description": "A luxurious and comfortable hotel in a prime location.",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "456 Luxury Lane",
    "addressLocality": "Cityville",
    "addressRegion": "CA",
    "postalCode": "54321",
    "addressCountry": "USA"
  },
  "telephone": "+1-123-456-7890",
  "url": "https://www.examplehotel.com",
  "priceRange": "$$$",
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.5",
    "reviewCount": 100
  },
  "amenityFeature": [
    "Free Wi-Fi",
    "Swimming Pool",
    "Restaurant",
    "Spa",
    "Fitness Center"
  ],
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 37.123456,
    "longitude": -123.987654
  }
}
</script>
Address Packs might include:
  • Multiple Addresses or Locations
  • Address Titles or Descriptions
  • Source or Provider Information
  • Thumbnail Images (if applicable)
  • Links to Individual Address Details (if applicable)
Address Packs might be good for:
  • Real Estate Agencies
  • Travel and Tourism Businesses
  • Local Business Directories
  • Event Venues
  • Educational Institutions
  • Nonprofit Organizations
  • Travel and Lifestyle Blogs
  • Restaurant and Dining Guides
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Build up your Google Business Profile. The amount of information you add on your profile, and whether or not you keep this profile updated is an enormous factor in getting an address pack SERP feature.

  • 2.

    The Address Pack typically relies on information from Google My Business (GMB) listings. Ensure that your GMB profile is complete and accurate.

  • 3.

    NAP (Name, Address, Phone Number) consistency is crucial for local SEO. Make sure that your business name, address, and phone number are consistent across your website, GMB listing, social media profiles, and any other online directories.

  • 4.

    Implement local schema markup on your website to provide search engines with structured data about your business. This can help search engines understand your business better and improve the likelihood of your address appearing in the Address Pack.

  • 5.

    Visual content can make your Address Pack listing more attractive. Upload high-quality images of your business, its interior, products or services, and any other relevant visuals.

Helpful links:

Application Lists

Application Lists

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "ItemList",
  "name": "Top Applications",
  "description": "A list of popular applications",
  "itemListElement": [
    {
      "@type": "ListItem",
      "position": 1,
      "item": {
        "@type": "SoftwareApplication",
        "name": "App 1",
        "description": "Description of App 1",
        "operatingSystem": "iOS, Android",
        "applicationCategory": "Entertainment",
        "downloadUrl": "https://example.com/app1-download",
        "image": "https://example.com/app1-image.jpg",
        "offers": {
          "@type": "Offer",
          "price": "0.99",
          "priceCurrency": "USD"
        }
      }
    }
  ]
}
</script>
Application Lists might include:
  • List of Applications or Software
  • Application Titles
  • Source or Provider Information
  • Thumbnail Images (if applicable)
  • Link to App Download or Installation
Application Lists might be good for:
  • App Stores and Marketplaces
  • Software Developers
  • Tech Review Websites
  • Technology News Outlets
  • Educational Platforms
  • Gaming Platforms
  • Health and Fitness Apps
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Design a dedicated landing page on your website to showcase your app. This page should provide a detailed description of your app's features, benefits, screenshots, user reviews, and a direct link to download or install the app.

  • 2.

    Incorporate relevant keywords in the content on your app landing page. Understand the search terms and phrases potential users are likely to use when looking for an app like yours. Include these keywords naturally in your title, headings, descriptions, and throughout your content.

  • 3.

    Utilize structured data and schema markup on your app landing page to provide search engines with structured information about your app. This can include details like the app name, description, platform compatibility, rating, and reviews. Structured data can help search engines display this information as rich snippets in Application Lists.

  • 4.

    Encourage users to leave positive reviews and ratings for your app on platforms like Google Play Store and Apple App Store. Higher ratings and positive reviews can make your app more appealing to potential users and improve its chances of being featured in Application Lists.

  • 5.

    Don't forget to optimize your app's presence on app stores like Google Play and Apple App Store. Use ASO best practices to improve the visibility and ranking of your app in these stores. This includes optimizing your app title, description, and using high-quality visuals.

Helpful links:

Applications

Applications

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "SoftwareApplication",
  "name": "Updated Game Title",
  "operatingSystem": "iOS",
  "applicationCategory": "EntertainmentApplication",
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.8",
    "ratingCount": "10500"
  },
  "offers": {
    "@type": "Offer",
    "price": "0.99",
    "priceCurrency": "USD"
  }
}
</script>

Applications might include:
  • List of Applications or Software
  • Application Titles
  • Source or Provider Information
  • Thumbnail Images (if applicable)
  • Link to App Download or Installation
Applications might be good for:
  • App Stores and Marketplaces
  • Software Developers
  • Tech Review Websites
  • Technology News Outlets
  • Educational Platforms
  • Gaming Platforms
  • Health and Fitness Apps
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Ensure your app is indexed by search engines and that it supports deep linking. Deep linking allows search engines to access and display content from within your app in search results.

  • 2.

    Optimize your app's presence on app stores (e.g., Apple App Store, Google Play Store) to improve its visibility. This includes using relevant keywords in your app title, description, and metadata, as well as gathering positive reviews and ratings.

  • 3.

    Use structured data and schema markup to provide search engines with information about your app. You can specify details like app name, description, platform compatibility, and ratings. This information can be displayed in rich snippets or as part of SERP features like app packs.

  • 4.

    Create high-quality, engaging content that promotes your app organically. This can include blog posts, articles, videos, and social media content that highlights the benefits of your app.

  • 5.

    Focus on keeping users engaged with your app and retaining them. High user engagement and retention rates positively impact app rankings and the likelihood of being featured in app-related SERP features.

Helpful links:

Articles

Articles

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "NewsArticle",
  "headline": "Example News Article Headline",
  "description": "This is an example news article about a topic of interest.",
  "mainEntityOfPage": {
    "@type": "WebPage",
    "@id": "http://www.example.com/news-article-url"
  },
  "datePublished": "2023-11-09T08:00:00-08:00",
  "dateModified": "2023-11-09T12:30:00-08:00",
  "author": {
    "@type": "Person",
    "name": "John Doe"
  },
  "publisher": {
    "@type": "Organization",
    "name": "Example News Outlet",
    "logo": {
      "@type": "ImageObject",
      "url": "http://www.example.com/logo.png"
    }
  }
}
</script>
Articles might include:
  • Featured Snippet
  • News
  • Top Stories
  • People Also Ask
  • Knowledge Panel
Articles might be good for:
  • News Agencies
  • Bloggers and Content Creators
  • Digital Marketing Agencies
  • E-commerce Websites with Blogs
  • Educational and E-learning Platforms
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Prioritize high-quality content that is well-researched, informative, and engaging. Your articles should provide value to readers.

  • 2.

    Conduct thorough keyword research to identify relevant and high-traffic keywords. Incorporate these keywords into your article's title, headings, and content.

  • 3.

    Implement structured data markup, such as Article schema, to provide additional context to search engines. This can enhance your article's appearance in SERP features like Featured Snippets or Knowledge Panels.

  • 4.

    Ensure that your articles are mobile-friendly, as many users access content on mobile devices. Test the mobile version of your website to ensure it displays correctly.

  • 5.

    Ensure that your articles are mobile-friendly, as many users access content on mobile devices. Test the mobile version of your website to ensure it displays correctly.

Helpful links:

Books

Books

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "Book",
  "name": "Example Book Title",
  "description": "Description of the example book.",
  "image": "http://www.example.com/book-cover.jpg",
  "author": {
    "@type": "Person",
    "name": "John Doe"
  },
  "publisher": {
    "@type": "Organization",
    "name": "Example Publisher"
  },
  "datePublished": "2023-11-09",
  "isbn": "978-1-2345-6789-0",
  "offers": {
    "@type": "Offer",
    "availability": "http://schema.org/InStock",
    "price": "19.99",
    "priceCurrency": "USD",
    "url": "http://www.example.com/book-page"
  }
}
</script>
Books might include:
  • Knowledge Panel
  • People Also Ask
  • Organic Search Results
  • Video Results
  • Image Results
Books might be good for:
  • Publishing Houses
  • Bookstores and Libraries
  • Authors and Self-Publishers
  • Literary Agents and Agencies
  • Online Retailers of Books
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Ensure that your book's title, author name, description, and keywords are optimized for search engines.

  • 2.

    Encourage readers to leave reviews for your book on platforms like Amazon or Goodreads. Positive reviews can influence potential readers.

  • 3.

    Create a website or landing page dedicated to your book. Share information about the book, author bio, and links to purchase it.

  • 4.

    Produce blog posts or articles related to the book's topic or genre. This can attract readers interested in the subject matter.

  • 5.

    Interact with readers on social media, book forums, or through virtual author events. Building a community of readers can increase book visibility and sales.

Helpful links:

Course Lists

Course Lists

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "Course",
  "name": "Example Course Title",
  "description": "Description of the example course.",
  "provider": {
    "@type": "Organization",
    "name": "Example University"
  },
  "url": "http://www.example.com/course-page",
  "courseCode": "CS101",
  "coursePrerequisites": "Basic programming knowledge",
  "startDate": "2023-01-15",
  "endDate": "2023-05-15",
  "instructor": {
    "@type": "Person",
    "name": "Professor John Smith"
  },
  "offers": {
    "@type": "Offer",
    "availability": "http://schema.org/InStock",
    "price": "199.99",
    "priceCurrency": "USD"
  }
}
</script>
Course Lists might include:
  • Featured Snippet
  • Organic Search Results
  • Site Links
  • Knowledge Panel
  • Video Results
Course Lists might be good for:
  • Online Learning Platforms
  • Educational Institutions and Universities
  • Training and Certification Providers
  • E-Learning Content Creators
  • Professional Development Services
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Research and use relevant keywords in your course titles, descriptions, and metadata to enhance their visibility in search results.

  • 2.

    Implement structured data, such as Course or EducationEvent schema, to provide additional information about your courses to search engines.

  • 3.

    Ensure that your courses offer high-quality content, with clear learning objectives, engaging materials, and comprehensive syllabi.

  • 4.

    Make sure your course lists and content are mobile-friendly, as many users access educational materials on mobile devices.

  • 5.

    Promote your courses through various marketing channels and encourage students to leave reviews and testimonials, as positive feedback can enhance your courses' reputation and visibility.

Helpful links:

Datasets

Datasets

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context":"https://schema.org/",
  "@type":"Dataset",
  "name":"NCDC Storm Events Database",
  "description":"Storm Data is provided by the National Weather Service (NWS) and contain statistics on...",
  "url":"https://catalog.data.gov/dataset/ncdc-storm-events-database",
  "sameAs":"https://gis.ncdc.noaa.gov/geoportal/catalog/search/resource/details.page?id=gov.noaa.ncdc:C00510",
  "identifier": ["https://doi.org/10.1000/182",
                 "https://identifiers.org/ark:/12345/fk1234"],
  "keywords":[
     "ATMOSPHERE > ATMOSPHERIC PHENOMENA > CYCLONES",
     "ATMOSPHERE > ATMOSPHERIC PHENOMENA > DROUGHT",
     "ATMOSPHERE > ATMOSPHERIC PHENOMENA > FOG",
     "ATMOSPHERE > ATMOSPHERIC PHENOMENA > FREEZE"
  ],
  "license" : "https://creativecommons.org/publicdomain/zero/1.0/",
  "isAccessibleForFree" : true,
  "hasPart" : [
    {
      "@type": "Dataset",
      "name": "Sub dataset 01",
      "description": "Informative description of the first subdataset...",
      "license" : "https://creativecommons.org/publicdomain/zero/1.0/",
      "creator":{
         "@type":"Organization",
         "name": "Sub dataset 01 creator"
      }
    },
    {
      "@type": "Dataset",
      "name": "Sub dataset 02",
      "description": "Informative description of the second subdataset...",
      "license" : "https://creativecommons.org/publicdomain/zero/1.0/",
      "creator":{
         "@type":"Organization",
         "name": "Sub dataset 02 creator"
      }
    }
  ],
  "creator":{
     "@type":"Organization",
     "url": "https://www.ncei.noaa.gov/",
     "name":"OC/NOAA/NESDIS/NCEI > National Centers for Environmental Information, NESDIS, NOAA, U.S. Department of Commerce",
     "contactPoint":{
        "@type":"ContactPoint",
        "contactType": "customer service",
        "telephone":"+1-828-271-4800",
        "email":"[email protected]"
     }
  },
  "funder":{
     "@type": "Organization",
     "sameAs": "https://ror.org/00tgqzw13",
     "name": "National Weather Service"
  },
  "includedInDataCatalog":{
     "@type":"DataCatalog",
     "name":"data.gov"
  },
  "distribution":[
     {
        "@type":"DataDownload",
        "encodingFormat":"CSV",
        "contentUrl":"https://www.ncdc.noaa.gov/stormevents/ftp.jsp"
     },
     {
        "@type":"DataDownload",
        "encodingFormat":"XML",
        "contentUrl":"https://gis.ncdc.noaa.gov/all-records/catalog/search/resource/details.page?id=gov.noaa.ncdc:C00510"
     }
  ],
  "temporalCoverage":"1950-01-01/2013-12-18",
  "spatialCoverage":{
     "@type":"Place",
     "geo":{
        "@type":"GeoShape",
        "box":"18.0 -65.0 72.0 172.0"
     }
  }
}
</script>
Datasets might include:
  • Featured Courses
  • Related Courses
Datasets might be good for:
  • Educational Institutions (universities, colleges, schools)
  • Online Course Platforms
  • Training Centers
  • E-Learning Websites
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Provide comprehensive details about each course, including the course title, description, duration, prerequisites, and instructor information.

  • 2.

    Organize courses into relevant categories and subcategories, making it easy for users to browse and find courses of interest.

  • 3.

    Include clear and enticing CTAs for each course, prompting users to take the next steps, such as enrolling or learning more.

  • 4.

    Ensure that the course list and individual course pages are optimized for mobile devices to accommodate users accessing the information on smartphones and tablets.

  • 5.

    Apply SEO best practices to course titles, descriptions, and meta information to improve the visibility of your course lists in search results.

Helpful links:

Education Q&As

Education Q&As

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org/",
  "@type": "Quiz",
  "about": {
    "@type": "Thing",
    "name": "Cell Transport"
  },
  "educationalAlignment": [
    {
      "@type": "AlignmentObject",
      "alignmentType": "educationalSubject",
      "targetName": "Biology"
    }
  ],
  "hasPart": [
    {
      "@context": "https://schema.org/",
      "@type": "Question",
      "eduQuestionType": "Flashcard",
      "text": "This is some fact about receptor molecules.",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "receptor molecules"
      }
    },
    {
      "@context": "https://schema.org/",
      "@type": "Question",
      "eduQuestionType": "Flashcard",
      "text": "This is some fact about the cell membrane.",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "cell membrane"
      }
    }
  ]
}
</script>
Education Q&As might include:
  • Featured Q&A
  • People Also Ask (PAA) Questions
Education Q&As might be good for:
  • Educational Institutions (schools, colleges, universities)
  • E-Learning Platforms
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Provide accurate and informative answers to common educational questions. Focus on delivering value to users seeking knowledge.

  • 2.

    Keep your answers clear, concise, and easy to understand. Use plain language to make complex concepts more accessible.

  • 3.

    Research and include relevant keywords and phrases within your Q&A content to improve search engine visibility.

  • 4.

    Keep your Q&A section up to date with current information and address new questions as they arise. Staying current can enhance user trust.

  • 5.

    Encourage user engagement by allowing users to ask additional questions and providing responsive answers. Foster a community around your educational content.

Helpful links:

Employer Aggregate Ratings

Employer Aggregate Ratings

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context" : "https://schema.org/",
  "@type": "EmployerAggregateRating",
  "itemReviewed": {
    "@type": "Organization",
    "name" : "World's Best Coffee Shop",
    "sameAs" : "https://example.com"
  },
  "ratingValue": "91",
  "bestRating": "100",
  "worstRating": "1",
  "ratingCount" : "10561"
}
</script>
Employer Aggregate Ratings might include:
  • Employer Rating Stars
  • Reviews and Ratings Snippets
Employer Aggregate Ratings might be good for:
  • Job Search Platforms
  • Company Review Websites
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Encourage employees and job seekers to submit ratings and reviews about employers. Aggregate and display these ratings prominently on your platform.

  • 2.

    Ensure transparency in the rating and review process. Allow both positive and negative feedback, and address concerns and complaints professionally.

  • 3.

    Implement mechanisms to verify the authenticity of reviews and ratings to enhance credibility and trust among users.

  • 4.

    Include specific categories for rating employers, such as work culture, compensation, benefits, and career growth opportunities. This provides a comprehensive view of the employer.

  • 5.

    Maintain a responsive moderation process to ensure that reviews meet your platform's guidelines and standards. Address inappropriate content promptly.

Helpful links:

Estimated Salaries

Estimated Salaries

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org/",
  "@type": "Occupation",
  "name": "Software Developer, Applications",
  "mainEntityOfPage": {
    "@type": "WebPage",
    "lastReviewed": "2017-07-23T14:20:00-05:00"
  },
  "description": "Develops information systems by designing, developing, and installing software solutions",
  "estimatedSalary": [
    {
      "@type": "MonetaryAmountDistribution",
      "name": "base",
      "currency": "USD",
      "duration": "P1Y",
      "percentile10": "100000.5",
      "percentile25": "115000",
      "median": "120000.28",
      "percentile75": "130000",
      "percentile90": "150000"
    }
  ],
  "occupationLocation": [
    {
      "@type": "City",
      "name": "Mountain View"
    }
  ]
}
</script>
Estimated Salaries might include:
  • Salary Ranges
  • Average Salary Figures
Estimated Salaries might be good for:
  • Job Search Websites
  • Compensation and Benefits Consultants
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Ensure that the salary estimates are based on reliable and up-to-date data sources, such as government labor statistics, industry surveys, and job market research.

  • 2.

    Provide salary estimates that are specific to different locations, as cost of living and demand for certain professions can vary significantly from one place to another.

  • 3.

    Account for variations in job titles and responsibilities by offering salary estimates for different positions within the same industry or field.

  • 4.

    Consider factors such as industry, experience level, and education when providing salary estimates. These factors can significantly impact earnings.

  • 5.

    Allow users to provide feedback and updates on salary information to keep the data current and accurate. Engage with the community to enhance the reliability of your estimated salaries.

Helpful links:

Events

Events

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "Event",
  "name": "Example Event Name",
  "description": "This is an example event description.",
  "startDate": "2023-12-01T18:00:00-08:00",
  "endDate": "2023-12-01T21:00:00-08:00",
  "location": {
    "@type": "Place",
    "name": "Example Venue",
    "address": {
      "@type": "PostalAddress",
      "streetAddress": "123 Main St",
      "addressLocality": "City",
      "addressRegion": "State",
      "postalCode": "12345",
      "addressCountry": "Country"
    }
  },
  "image": "http://example.com/event-image.jpg",
  "performer": {
    "@type": "PerformingGroup",
    "name": "Example Band"
  },
  "offers": {
    "@type": "Offer",
    "url": "http://example.com/tickets",
    "price": "25.00",
    "priceCurrency": "USD",
    "availability": "http://schema.org/InStock"
  }
}
</script>
Events might include:
  • Event Title
  • Event Date and Time
  • Event Location
  • Event Description
  • Event Organizer Information
  • Ticket Information
  • Link to Event Page
  • RSVP or Registration Details
Events might be good for:
  • Event Organizers
  • Concert and Entertainment Promoters
  • Event Ticketing Platforms
  • Local Businesses
  • Tourism and Travel Agencies
  • Cultural and Arts Organizations
  • Educational Institutions
  • Nonprofit and Charity Organizations
  • Event Venues
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    To increase the visibility of your event in search results, use structured data markup, such as JSON-LD or microdata, to provide search engines with specific information about your event. Include details like the event name, date, time, location, ticket information, and a brief description. Structured data can enhance the chances of your event being featured in event-related SERP features.

  • 2.

    If your event is location-specific, focus on local SEO optimization. Ensure that your event's location information is accurate and consistent across all platforms, including your website, Google My Business, social media, and event listing websites.

  • 3.

    Utilize event listing websites, such as Eventbrite, Meetup, or Eventful, to promote your event. These platforms are often featured in event-related SERP features, so having a presence there can increase your event's visibility. Make sure your event details are complete and include a link to your event website or ticketing page.

  • 4.

    Leverage social media platforms to create buzz and generate interest in your event. Share engaging content, event updates, and encourage attendees to share their excitement. Social media posts are often featured in real-time event SERP features, so active social engagement can help your event stand out.

  • 5.

    If you have a dedicated event website, ensure it is user-friendly, mobile-responsive, and optimized for SEO. Use relevant keywords, provide detailed event information, and make it easy for users to register, purchase tickets, or find additional event-related content.

Helpful links:

FAQs

FAQs

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is the capital of France?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "The capital of France is Paris."
      }
    },
    {
      "@type": "Question",
      "name": "How do I reset my password?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "To reset your password, go to the login page and click on the 'Forgot Password' link. Follow the instructions to reset your password."
      }
    },
    {
      "@type": "Question",
      "name": "What are the payment options?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "We accept credit card, PayPal, and bank transfer as payment options."
      }
    }
  ]
}
</script>
FAQs might include:
  • Frequently Asked Questions (FAQs)
  • Answers to FAQs
  • Source or Provider Information
  • Thumbnail Images (if applicable)
  • Links to Expand Answers (if applicable)
FAQs might be good for:
  • E-commerce Websites
  • Service Providers
  • Software and Tech Companies
  • Educational Institutions
  • Healthcare Providers
  • Financial Services
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Craft an informative and well-organized FAQ section on your website. Include frequently asked questions that are relevant to your business, products, or services. Write clear and concise answers that provide value to your audience.

  • 2.

    Use structured data markup, such as FAQPage schema, to help search engines understand the structure of your FAQ content. Structured data can increase the chances of your FAQ content appearing in featured snippets or FAQ SERP features.

  • 3.

    Conduct keyword research to identify common questions and phrases related to your industry or niche. Incorporate these keywords naturally into your FAQ content to increase the likelihood of appearing in relevant search results.

  • 4.

    Cover a wide range of topics in your FAQ section to address the diverse needs and interests of your audience. This can help attract a larger audience and increase the likelihood of appearing in various FAQ SERP features.

  • 5.

    If your business serves a local audience, optimize your FAQs for local SEO. Include questions and answers related to your location, hours of operation, contact information, and any location-specific services you offer. This can enhance your visibility in local search results.

Helpful links:

Fact Checks

Fact Checks

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "ClaimReview",
  "url": "https://example.com/news/science/worldisflat.html",
  "claimReviewed": "The world is flat",
  "itemReviewed": {
    "@type": "Claim",
    "author": {
      "@type": "Organization",
      "name": "Square World Society",
      "sameAs": "https://example.flatworlders.com/we-know-that-the-world-is-flat"
    },
    "datePublished": "2016-06-20",
    "appearance": {
      "@type": "OpinionNewsArticle",
      "url": "https://example.com/news/a122121",
      "headline": "Square Earth - Flat earthers for the Internet age",
      "datePublished": "2016-06-22",
      "author": {
        "@type": "Person",
        "name": "T. Tellar"
      },
      "image": "https://example.com/photos/1x1/photo.jpg",
      "publisher": {
        "@type": "Organization",
        "name": "Skeptical News",
        "logo": {
          "@type": "ImageObject",
          "url": "https://example.com/logo.jpg"
        }
      }
    }
  },
  "author": {
    "@type": "Organization",
    "name": "Example.com science watch"
  },
  "reviewRating": {
    "@type": "Rating",
    "ratingValue": "1",
    "bestRating": "5",
    "worstRating": "1",
    "alternateName": "False"
  }
}
</script>
Fact Checks might include:
  • Fact Check Labels
  • Fact Check Snippets
Fact Checks might be good for:
  • Fact-Checking Organizations
  • News and Media Outlets
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Ensure that your fact checks are based on credible and authoritative sources. Provide references and citations to back your claims.

  • 2.

    Maintain a neutral and unbiased stance when fact-checking. Avoid taking sides or displaying any form of bias in your assessments.

  • 3.

    Be transparent about your fact-checking methodology and criteria. Explain how you arrived at your conclusions and why a claim is true or false.

  • 4.

    Continuously monitor and update your fact checks as new information or developments arise. It's essential to keep your information current and accurate.

  • 5.

    Encourage user engagement by allowing users to submit claims for fact-checking and providing a platform for discussions and questions related to the accuracy of information.

Helpful links:

Find Results On

Find Results On

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

Find Results On might include:
  • Suggested Search Queries
  • Links to Related Search Results
  • Additional Search Query Suggestions
Find Results On might be good for:
  • Search Engines
  • Online Advertising Agencies
  • Content Creators
  • E-commerce Businesses
  • Digital Marketing Agencies
  • News Outlets
  • SEO Agencies
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Investigate the context and intent behind this feature. What does it do? How does it assist users in finding information? Understanding its purpose will help you determine how to make the most of it.

  • 2.

    If the "Find Results On" feature is tied to a specific type of content (e.g., videos, images, or news), ensure that your content is well-optimized for that category. Use relevant keywords and structured data to increase your chances of appearing in this feature.

  • 3.

    Ensure that your content is highly relevant to the user's query. This will improve your chances of being featured in any context where users are looking for information.

  • 4.

    Implement structured data and schema markup to provide search engines with additional context about your content. This can help your content be more easily discovered and categorized.

  • 5.

    Continuously monitor the performance of your content in search results, especially in relation to the "Find Results On" feature. Analyze data related to click-through rates and impressions, and adjust your strategy accordingly.

Helpful links:

Home Activities

Home Activities

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "VideoObject",
  "name": "20 Min Aerobic Workout Reduction",
  "description": "Get your exercise in, from home. Watch this quick 20 minute workout video.",
  "thumbnailUrl": [
    "https://example.com/photos/1x1/photo.jpg",
    "https://example.com/photos/4x3/photo.jpg",
    "https://example.com/photos/16x9/photo.jpg"
   ],
  "uploadDate": "2020-03-31T08:00:00+08:00",
  "duration": "PT20M46S",
  "contentUrl": "https://www.googlebotclass.com/video/123/20-min-workout.mp4",
  "embedUrl": "https://www.googlebotclass.com/embed/123",
  "interactionStatistic": {
    "@type": "InteractionCounter",
    "interactionType": { "@type": "WatchAction" },
    "userInteractionCount": 5647018
  },
  "regionsAllowed": "US"
}
</script>
Home Activities might include:
  • Featured Home Activity Ideas
  • Carousel of Home Activity Suggestions
Home Activities might be good for:
  • Home Improvement Stores
  • Online Craft and Hobby Retailers
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Offer a wide range of home activity ideas, from home improvement and DIY projects to crafting and hobbies. Cater to different interests and skill levels.

  • 2.

    Provide clear and detailed step-by-step guides and tutorials for each home activity. Use visual aids like images or videos to assist users.

  • 3.

    Include lists of required materials and tools for each activity, along with links to purchase them from your store if applicable.

  • 4.

    Encourage users to share their experiences and completed projects. User-generated content can inspire and motivate others.

  • 5.

    Create a platform for user engagement, questions, and support. Address user inquiries and provide assistance throughout their home activity journey.

Helpful links:

Hotel Packs

Hotel Packs

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Hotel",
  "image": [
    "https://example.com/photos/1x1/photo.jpg",
    "https://example.com/photos/4x3/photo.jpg",
    "https://example.com/photos/16x9/photo.jpg"
  ],
  "hasMap": "https://example.com/maps/restaurant",
  "name": "Example Business 1",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "123 Main Street",
    "addressLocality": "Cityville",
    "addressRegion": "CA",
    "postalCode": "12345",
    "addressCountry": "USA"
  },
  "telephone": "+1-123-456-7890",
  "url": "http://www.examplebusiness1.com"
},
{
  "@context": "https://schema.org",
  "@type": "Restaurant",
  "image": [
    "https://example.com/photos/1x1/photo.jpg",
    "https://example.com/photos/4x3/photo.jpg",
    "https://example.com/photos/16x9/photo.jpg"
  ],
  "hasMap": "https://example.com/maps/restaurant",
  "name": "Example Business 2",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "456 Elm Street",
    "addressLocality": "Townsville",
    "addressRegion": "NY",
    "postalCode": "54321",
    "addressCountry": "USA"
  },
  "telephone": "+1-987-654-3210",
  "url": "http://www.examplebusiness2.com"
}
</script>
Hotel Packs might include:
  • Multiple Hotel Listings
  • Hotel Names or Titles
  • Source or Provider Information
  • Thumbnail Images of Hotels
  • Hotel Ratings and Reviews (if applicable)
  • Links to Individual Hotel Booking Pages
Hotel Packs might be good for:
  • Hotels and Resorts
  • Hotel Booking Platforms
  • Travel Agencies
  • Tour Operators
  • Hospitality Management Groups
  • Destination Marketing Organizations
  • Travel Blogs and Review Sites
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Ensure your GMB profile is complete and accurate, including your hotel's name, address, phone number, website, and hours of operation. Upload high-quality images of your property, rooms, amenities, and surroundings.

  • 2.

    Use structured data markup (schema) to provide search engines with additional information about your hotel, such as room types, prices, ratings, and availability.

  • 3.

    Positive reviews are vital for gaining trust and attracting guests. Encourage your satisfied guests to leave reviews on your GMB listing. Respond to reviews professionally and promptly, addressing any concerns or issues raised by guests.

  • 4.

    Ensure your hotel's website is mobile-friendly, user-friendly, and optimized for local SEO. Include relevant keywords related to your location and hotel amenities.

  • 5.

    Keep your GMB listing and website information up to date. If you have seasonal rates, promotions, or changes to amenities, make sure this information is reflected accurately online.

Helpful links:

Images

Images

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "ImageObject",
  "name": "Example Image Title",
  "description": "This is an example image description.",
  "contentUrl": "http://example.com/image.jpg",
  "thumbnailUrl": "http://example.com/thumbnail.jpg",
  "url": "http://example.com/image-page",
  "width": 800,
  "height": 600
}
</script>
Images might include:
  • Image Thumbnails
  • Image Titles or Descriptions
  • Image Source or Provider Information
  • Additional Image Information (e.g., dimensions, file type)
Images might be good for:
  • E-commerce Websites
  • Photographers and Visual Artists
  • Media and Entertainment Companies
  • Design and Creative Agencies
  • Travel and Tourism Businesses
  • Food and Culinary Businesses
  • Fashion and Apparel Retailers
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Use high-resolution, visually appealing images that are directly relevant to your content. Ensure that your images are clear, well-composed, and engaging.

  • 2.

    Include descriptive alt text for your images. Alt text not only improves accessibility for visually impaired users but also provides context to search engines. Use descriptive but concise alt text that accurately describes the image content.

  • 3.

    Give your image files meaningful, descriptive names that reflect the content of the image. Avoid generic file names like "image001.jpg" and use relevant keywords when appropriate.

  • 4.

    Create an image sitemap for your website and submit it to search engines using webmaster tools. Image sitemaps can help search engines discover and index your images more efficiently.

  • 5.

    Implement structured data and schema markup, such as ImageObject schema, to provide additional information about your images to search engines. This can help your images appear in rich results and featured image SERP features.

Helpful links:

Indented Results

Indented Results

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.


{
  "@context": "http://schema.org",
  "@type": "SearchResultsPage",
  "mainEntity": [
    {
      "@type": "WebPage",
      "name": "Example Result 1",
      "url": "http://example.com/result1",
      "description": "This is the description of result 1."
    },
    {
      "@type": "WebPage",
      "name": "Example Result 2 (Indented)",
      "url": "http://example.com/result2",
      "description": "This is the description of result 2."
    }
  ]
}
Indented Results might include:
  • Primary Search Result
  • Indented Search Result (Related or Subsequent Content)
Indented Results might be good for:
  • Content Publishers
  • E-commerce Websites
  • News Outlets
  • Educational Platforms
  • Technical Documentation
  • Review Websites
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Ensure that your content hierarchy is clear and well-structured. The indented results often represent subpages or specific sections related to the main page above them.

  • 2.

    Implement an effective internal linking strategy on your website. This helps search engines understand the hierarchy and relationships between your pages, which can encourage indented results.

  • 3.

    Make sure your page titles and meta descriptions are clear, concise, and relevant to the content. Use descriptive keywords to help search engines understand the relationship between the main page and subpages.

  • 4.

    The content on your subpages should be high-quality and add value to the main page's topic. This can encourage search engines to display indented results when the main page ranks well.

  • 5.

    Utilize structured data and schema markup to provide additional context about your content. This can help search engines understand the relationship between pages and potentially result in indented listings.

Helpful links:

Instant Answers

Instant Answers

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "Answer",
  "text": "An instant answer is a quick and concise response to a user's query, often displayed at the top of search results to provide immediate information or solutions."
}
</script>
Instant Answers might include:
  • Image Thumbnails
  • Image Titles or Descriptions
  • Image Source or Provider Information
  • Additional Image Information (e.g., dimensions, file type)
Instant Answers might be good for:
  • E-commerce Websites
  • Photographers and Visual Artists
  • Media and Entertainment Companies
  • Design and Creative Agencies
  • Travel and Tourism Businesses
  • Food and Culinary Businesses
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Instant answers are driven by the search engine's understanding of user intent. Search engines strive to provide direct, useful responses to common queries. To optimize for instant answers, it's crucial to understand the specific intent behind the queries you're targeting.

  • 2.

    Implement structured data and schema markup on your website to help search engines understand your content better. This markup can provide context about your content, making it more likely to be used as an instant answer.

  • 3.

    Frequently asked questions (FAQs) are often featured in instant answers. Create a well-structured FAQ section on your website that addresses common questions related to your industry, products, or services.

  • 4.

    Instant answers are typically brief and to the point. Ensure that your content is clear and provides a direct answer to the query without unnecessary verbosity.

  • 5.

    Use relevant keywords that match the user's query within your content. This helps search engines identify your content as a potential source for instant answers.

Helpful links:

Jobs

Jobs

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "JobPosting",
  "title": "Software Engineer",
  "description": "We are looking for a skilled software engineer to join our team...",
  "datePosted": "2023-11-09",
  "validThrough": "2023-12-09",
  "employmentType": "Full-time",
  "hiringOrganization": {
    "@type": "Organization",
    "name": "Example Company",
    "sameAs": "http://www.example.com"
  },
  "jobLocation": {
    "@type": "Place",
    "address": {
      "@type": "PostalAddress",
      "streetAddress": "123 Main St",
      "addressLocality": "City",
      "addressRegion": "State",
      "postalCode": "12345",
      "addressCountry": "Country"
    }
  }
  </script>
}
Jobs might include:
  • Job Title
  • Company Name
  • Job Location
  • Job Posting Date
  • Apply Now Button
  • Company Logo
  • Salary Information
  • Job Description
  • Job Requirements
Jobs might be good for:
  • Employers and Businesses
  • Recruitment Agencies
  • Job Boards and Employment Websites
  • Educational Institutions
  • Government and Public Services
  • Nonprofit Organizations
  • Freelancers and Gig Platforms
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Implement structured data and schema markup specific to job listings on your website. This structured data helps search engines understand and index your job postings. Google's JobPosting schema is commonly used for this purpose.

  • 2.

    Use relevant keywords in your job listings to make them more discoverable by search engines. Include job titles, location, and other relevant details in the job descriptions.

  • 3.

    Ensure that your job listings and website are mobile-responsive. Job seekers often use mobile devices to search for employment opportunities.

  • 4.

    Craft job listings that are clear, informative, and well-structured. Include essential information such as job title, location, job description, qualifications, and application instructions.

  • 5.

    If you're a local business, optimize your job listings for local SEO. This includes specifying the location in your job postings and ensuring consistency with other local business information.

Helpful links:

Knowledge Panels

Knowledge Panels

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "Person",
  "name": "John Doe",
  "jobTitle": "Software Engineer",
  "birthDate": "1980-01-15",
  "birthPlace": "City, Country",
  "description": "John Doe is a software engineer known for his expertise in web development...",
  "url": "http://www.example.com/johndoe",
  "image": "http://www.example.com/johndoe.jpg"
}
</script>
Knowledge Panels might include:
  • Entity Name
  • Entity Type or Category
  • Images or Logos
  • Summary or Description
  • Contact Information
  • Website Links
  • Social Media Links
  • Location Information
  • Additional Information and Facts
Knowledge Panels might be good for:
  • Local Businesses
  • Brands and Corporations
  • Celebrities and Public Figures
  • Educational Institutions
  • Healthcare Providers
  • Government Entities
  • Nonprofit Organizations
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Implement structured data and schema markup on your website to help search engines understand your entity's information. Specific schema types, such as Person, Organization, LocalBusiness, or Event, can provide the necessary context.

  • 2.

    Ensure that the information provided in your Knowledge Panel is accurate and up-to-date. Inaccurate information can negatively affect your online reputation.

  • 3.

    If you are an entity, such as a local business or a person, you may be able to claim and verify your Knowledge Panel. This can give you some control over the displayed information.

  • 4.

    Maintain a strong online presence through official websites, social media profiles, and authoritative third-party sources. Consistency across all platforms can increase your chances of having a Knowledge Panel.

  • 5.

    Positive reviews and ratings from reputable sources can enhance your entity's online reputation. Encourage customers and users to leave feedback.

Helpful links:

Local Packs

Local Packs

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json>
{
  "@context": "http://schema.org",
  "@type": "LocalBusiness",
  "name": "Example Restaurant",
  "description": "A cozy Italian restaurant in the heart of the city.",
  "url": "http://www.example.com/restaurant",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "123 Main St",
    "addressLocality": "City",
    "addressRegion": "State",
    "postalCode": "12345",
    "addressCountry": "Country"
  },
  "telephone": "+1-555-555-5555",
  "image": "http://www.example.com/restaurant-image.jpg",
  "priceRange": "$$",
  "openingHours": "Mo, Tu, We, Th, Fr 11:00-22:00; Sa 12:00-23:00; Su 12:00-21:00",
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.5",
    "reviewCount": "250"
  }
}</script>
Local Packs might include:
  • Local Business Listings
  • Business Name
  • Address
  • Phone Number
  • Ratings and Reviews
  • Map with Pins
  • Website Link
  • Directions Link
  • "More Places" Link
Local Packs might be good for:
  • Local Retailers
  • Restaurants and Cafes
  • Service Providers
  • Medical Practices and Healthcare Providers
  • Hotels and Accommodations
  • Local Events and Venues
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Claim and optimize your Google My Business listing. Provide complete and accurate information, including your business name, address, phone number, hours of operation, website URL, and relevant categories.

  • 2.

    Ensure that your business's name, address, and phone number (NAP) are consistent across all online platforms, including your website, social media profiles, and local directories. Inconsistent information can harm your local search rankings.

  • 3.

    Choose appropriate categories on your GMB profile that accurately represent your business. Selecting the right categories is crucial for showing up in relevant local searches.

  • 4.

    Add high-quality images to your GMB profile, including pictures of your storefront, products, services, and team. Visual content can make your listing more attractive.

  • 5.

    Encourage satisfied customers to leave reviews on your GMB profile. Positive reviews can improve your local search visibility and build trust with potential customers.

Helpful links:

Math Solvers

Math Solvers

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
[
  {
    "@context": "https://schema.org",
    "@type": ["MathSolver", "LearningResource"],
    "name": "An awesome math solver",
    "url": "https://www.mathdomain.com/",
    "usageInfo": "https://www.mathdomain.com/privacy",
    "inLanguage": "en",
    "potentialAction": [{
      "@type": "SolveMathAction",
      "target": "https://mathdomain.com/solve?q={math_expression_string}",
      "mathExpression-input": "required name=math_expression_string",
      "eduQuestionType": ["Polynomial Equation","Derivative"]
     }],
    "learningResourceType": "Math solver"
  },
  {
    "@context": "https://schema.org",
    "@type": ["MathSolver", "LearningResource"],
    "name": "Un solucionador de matemáticas increíble",
    "url": "https://es.mathdomain.com/",
    "usageInfo": "https://es.mathdomain.com/privacy",
    "inLanguage": "es",
    "potentialAction": [{
      "@type": "SolveMathAction",
      "target": "https://es.mathdomain.com/solve?q={math_expression_string}",
      "mathExpression-input": "required name=math_expression_string",
      "eduQuestionType": ["Polynomial Equation","Derivative"]
     }],
    "learningResourceType": "Math solver"
  }
]
</script>
Math Solvers might include:
  • Featured Snippets with Math Solutions
  • Organic Search Results with Math Solver Tools
Math Solvers might be good for:
  • Educational Websites
  • Online Tutoring Services
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Ensure that your math solver provides accurate and reliable solutions for various math problems, from basic arithmetic to advanced calculus.

  • 2.

    Create a user-friendly and intuitive interface for your math solver tool. Users should find it easy to input math problems and receive solutions.

  • 3.

    Provide step-by-step explanations alongside the solutions. This helps users understand the problem-solving process and learn from it.

  • 4.

    Make your math solver tool mobile-responsive, as many students and users access math help on their smartphones and tablets.

  • 5.

    Offer supplementary educational content, such as math tutorials, practice problems, and study guides, to support users in improving their math skills.

Helpful links:

Movies

Movies

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context":"https://schema.org",
  "@type":"ItemList",
  "itemListElement":[
    {
      "@type":"ListItem",
      "position":1,
      "url":"https://example.com/a-star-is-born.html"
    },
    {
      "@type":"ListItem",
      "position":2,
      "url":"https://example.com/bohemian-rhapsody.html"
    },
    {
      "@type":"ListItem",
      "position":3,
      "url":"https://example.com/black-panther.html"
    }
  ]
}
</script>
Movies might include:
  • Movie Titles and Descriptions
  • Movie Ratings and Reviews
Movies might be good for:
  • Movie Theaters
  • Streaming Services
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Keep movie listings up to date with accurate release dates, showtimes, and availability, whether in theaters or on your streaming platform.

  • 2.

    Provide comprehensive movie descriptions, including cast, director, genre, and a brief plot summary. This helps users make informed choices.

  • 3.

    Allow users to leave ratings and reviews for movies, building trust and helping others make viewing decisions.

  • 4.

    Ensure that movie listings are accessible and user-friendly on mobile devices, as many users search for movie information on their smartphones.

  • 5.

    If you're a streaming service, make it easy for users to click and watch a movie directly from your movie listings, simplifying the user journey from search to streaming.

Helpful links:

News Articles

News Articles

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "NewsArticle",
  "headline": "Example News Article Headline",
  "description": "This is an example news article about a topic of interest.",
  "mainEntityOfPage": {
    "@type": "WebPage",
    "@id": "http://www.example.com/news-article-url"
  },
  "datePublished": "2023-11-09T08:00:00-08:00",
  "dateModified": "2023-11-09T12:30:00-08:00",
  "author": {
    "@type": "Person",
    "name": "John Doe"
  },
  "publisher": {
    "@type": "Organization",
    "name": "Example News Outlet",
    "logo": {
      "@type": "ImageObject",
      "url": "http://www.example.com/logo.png"
    }
  }
}
</script>
News Articles might include:
  • News Headline
  • Source/Provider Information
  • Publication Date
  • Article Snippet or Excerpt
  • Thumbnail Image
  • Links to Full Article
News Articles might be good for:
  • News Organizations
  • Content Publishers
  • News Aggregators
  • Public Relations and Marketing Agencies
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Publish high-quality news articles with accurate and up-to-date information. Ensure that your content adheres to journalistic standards, including objectivity, fairness, and fact-checking.

  • 2.

    News articles should be timely and provide the latest information on the topic. Consistently update and refresh your news content to stay relevant in search results.

  • 3.

    Craft attention-grabbing and descriptive headlines for your news articles. Headlines play a crucial role in attracting users' attention.

  • 4.

    Optimize your news articles for SEO by including relevant keywords and phrases in the title, meta description, and content. This will help search engines understand the content's topic and relevance.

  • 5.

    Implement structured data, such as Article schema markup, to provide additional context about your news articles to search engines. This can increase the chances of your articles appearing in rich results and other news-related SERP features.

Helpful links:

People Also Ask

People Also Ask

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "QAPage",
  "mainEntity": {
    "@type": "Question",
    "name": "What are the benefits of regular exercise?",
    "text": "I want to know the advantages of maintaining a regular exercise routine.",
    "answerCount": 2,
    "upvoteCount": 15,
    "acceptedAnswer": {
      "@type": "Answer",
      "text": "Regular exercise has numerous benefits, including improved cardiovascular health, increased energy levels, better mood, and weight management."
    },
    "suggestedAnswer": [
      {
        "@type": "Answer",
        "text": "Exercise can also help reduce the risk of chronic diseases such as heart disease and diabetes."
      },
      {
        "@type": "Answer",
        "text": "It's essential to maintain consistency in your exercise routine to experience these benefits fully."
      }
    ]
  }
}
</script>
People Also Ask might include:
  • Frequently Asked Questions (FAQs)
  • Dropdown or Expanding Question Sections
  • Answers or Snippets for Each Question
People Also Ask might be good for:
  • Content Publishers
  • E-commerce Businesses
  • Service Providers
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Identify the common questions related to your niche, industry, or topic and create content that directly answers these questions. This content can appear in PAA results.

  • 2.

    Structure your content in a way that is clear, organized, and easily scannable. Use headings, subheadings, and bullet points to make the information easily digestible.

  • 3.

    While concise answers are essential, consider creating longer, comprehensive articles or guides that thoroughly cover a topic. These can rank for multiple PAA queries.

  • 4.

    Use relevant keywords and phrases that match the questions people are likely to ask. Make sure these keywords naturally integrate into your content.

  • 5.

    Create dedicated Frequently Asked Questions (FAQ) pages that address common queries in your industry. These pages can be more likely to appear in PAA results.

Helpful links:

Perspectives

Perspectives

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

Perspectives might include:
  • Featured Perspectives
  • Perspectives Snippets
Perspectives might be good for:
  • News Media Outlets
  • Opinion and Editorial Blogs
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Feature a variety of authors and contributors with different viewpoints to provide a well-rounded perspective on topics.

  • 2.

    Offer perspectives on current and relevant issues to stay in tune with the latest developments and trends.

  • 3.

    Ensure that the perspectives are provided by credible and authoritative experts or experienced individuals in the field.

  • 4.

    Present perspectives that offer a balance of opinions and arguments, allowing readers to consider different sides of a topic.

  • 5.

    Encourage readers to engage with the content by leaving comments, sharing their thoughts, or participating in discussions related to the perspectives presented.

Helpful links:

Practice Problems

Practice Problems

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org/",
  "@type": "Quiz",
  "name": "Quiz about fractions",
  "hasPart": {
    "@type": "Question",
    "typicalAgeRange": "7-12",
    "educationalAlignment": [
      {
        "@type": "AlignmentObject",
        "alignmentType": "educationalSubject",
        "targetName": "Mathematics"
      },
      {
        "@type": "AlignmentObject",
        "alignmentType": "educationalSubject",
        "targetName": "Algebra"
      },
      {
        "@type": "AlignmentObject",
        "alignmentType": "educationalLevel",
        "targetName": "Grade 5 » Number and Operations—Fractions » Apply and extend previous understandings of multiplication and division. » 3",
        "educationalFramework": "Common Core",
        "targetUrl": "https://www.corestandards.org/Math/Content/5/NF/B/3/"
      }
    ],
    "about": {
      "@type": "Thing",
      "name": "Fractions"
    },
    "educationalLevel": "intermediate",
    "eduQuestionType": "Multiple choice",
    "learningResourceType": "Practice problem",
    "assesses": "Multiplying fractions by whole numbers",
    "name": "Choose the model",
    "comment": {
      "@type": "Comment",
      "text": "This is a hint about the question."
    },
    "encodingFormat": "text/markdown",
    "text": "Which model represents the product $$2 * \\frac{2}{3}$$?",
    "suggestedAnswer": [
      {
        "@type": "Answer",
        "position": 0,
        "encodingFormat": "text/html",
        "text": "<img src=\"www.test.com/practice-problems-fractions/…image2.png\" alt=\"Answer 2\" />",
        "comment": {
          "@type": "Comment",
          "text": "This is a hint about the answer."
        }
      }
    ],
    "acceptedAnswer": {
      "@type": "Answer",
      "position": 1,
      "encodingFormat": "text/html",
      "text": "<img src=\"www.test.com/practice-problems-fractions/…image1.png\" alt=\"Answer 1\" />",
      "comment": {
        "@type": "Comment",
        "text": "This is a hint about the answer."
      },
      "answerExplanation": {
        "@type": "Comment",
        "text": "This is a full explanation of how this answer was achieved."
      }
    }
  }
}
</script>
Practice Problems might include:
  • Practice Problems Listings
  • Featured Practice Problems
Practice Problems might be good for:
  • Educational Websites
  • Tutoring Services
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Provide a wide range of practice problems covering various subjects and difficulty levels to cater to different educational needs.

  • 2.

    Accompany each practice problem with a detailed step-by-step solution. Help users understand the problem-solving process.

  • 3.

    Organize practice problems into categories, making it easy for users to find problems related to specific subjects, topics, or skill levels.

  • 4.

    Implement features for users to track their progress, save their favorite problems, and monitor their improvement over time.

  • 5.

    Add interactive elements like quizzes, timed challenges, and score tracking to engage users and make practice more engaging and enjoyable.

Helpful links:

Products

Products

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org/",
  "@type": "Product",
  "name": "Executive Anvil",
  "description": "Sleeker than ACME's Classic Anvil, the Executive Anvil is perfect for the business traveler looking for something to drop from a height.",
  "review": {
    "@type": "Review",
    "reviewRating": {
      "@type": "Rating",
      "ratingValue": 4,
      "bestRating": 5
    },
    "author": {
      "@type": "Person",
      "name": "Fred Benson"
    }
  },
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": 4.4,
    "reviewCount": 89
  }
}
</script>
Products might include:
  • Product Listings
  • Product Images and Descriptions
Products might be good for:
  • E-Commerce Retailers
  • Manufacturers and Distributors
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Create well-organized product listings with clear and concise descriptions, high-quality images, pricing details, and availability status.

  • 2.

    Optimize product titles, descriptions, and metadata for search engines. Use relevant keywords and phrases to improve visibility.

  • 3.

    Encourage customers to leave reviews and ratings for your products. Positive reviews can boost trust and increase conversions.

  • 4.

    Implement a user-friendly website structure with easy navigation to help users find and browse products efficiently.

  • 5.

    Promote related or complementary products on product pages to encourage users to explore additional items and increase the average order value.

Helpful links:

Recipes

Recipes

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org/",
  "@type": "Recipe",
  "name": "Party Coffee Cake",
  "author": {
    "@type": "Person",
    "name": "Mary Stone"
  },
  "datePublished": "2018-03-10",
  "description": "This coffee cake is awesome and perfect for parties.",
  "prepTime": "PT20M"
}
</script>
Recipes might include:
  • Recipe Title
  • Recipe Description or Snippet
  • Ingredients List
  • Cooking Instructions
  • Total Cooking Time
  • Nutritional Information
  • Ratings and Reviews
  • Author/Source Information
  • Recipe Image
Recipes might be good for:
  • Food Blogs and Recipe Websites
  • Food and Beverage Brands
  • Restaurants and Cafes
  • Cookware and Kitchen Appliance Manufacturers
  • Cooking Shows and Chefs
  • E-commerce Food Retailers
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Implement structured data and schema markup, such as Recipe schema, on your recipe pages. This helps search engines understand and present your recipes more effectively in search results.

  • 2.

    Use high-resolution, appetizing images of your dishes. High-quality visuals are crucial to attracting users and encouraging them to click on your recipe.

  • 3.

    Use relevant keywords in your recipe title, description, and ingredients list. Think about what users might search for when looking for your recipe.

  • 4.

    Provide a comprehensive list of ingredients and step-by-step cooking instructions. Clear and detailed content is essential for users who are actively cooking.

  • 5.

    Encourage user reviews and ratings for your recipes. Positive reviews can enhance your recipes' reputation and visibility in search results.

Helpful links:

Reviews

Reviews

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "SearchResultsPage",
  "name": "Example Search Results Page",
  "description": "Search results related to a specific topic or query.",
  "relatedSearch": [
    "example query 1",
    "related query 2",
    "additional related query 3"
  ]
}</script>
Reviews might include:
  • Review Titles
  • Review Ratings (Stars)
  • Review Snippets or Excerpts
  • Reviewer Name or Source
  • Date of the Review
  • Additional Reviewer Details (e.g., Verified Purchase)
  • Links to Full Reviews
  • Reviewer Images (if available)
Reviews might be good for:
  • E-commerce Retailers
  • Local Businesses
  • Consumer Electronics Manufacturers
  • Restaurants and Food Services
  • Hotels and Accommodations
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Ensure that your business or products have a presence on popular review platforms such as Google My Business, Yelp, TripAdvisor, and industry-specific platforms. Encourage customers to leave reviews on these platforms.

  • 2.

    Provide excellent customer service to increase the likelihood of positive reviews. Respond to customer inquiries, address concerns, and make customers feel valued.

  • 3.

    Develop strategies for requesting reviews from satisfied customers. This can include post-purchase follow-up emails, social media requests, or in-store review cards.

  • 4.

    Develop strategies for requesting reviews from satisfied customers. This can include post-purchase follow-up emails, social media requests, or in-store review cards.

  • 5.

    Implement review schema markup on your website to provide structured data that helps search engines understand your review content. Schema markup can enhance the visibility of review stars in search results.

Helpful links:

See Results About

See Results About

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "WebPage",
  "name": "Example Page",
  "description": "This page provides information about a specific topic.",
  "relatedLink": [
    {
      "@type": "WebPage",
      "name": "Related Topic 1",
      "url": "http://www.example.com/related-topic1",
      "description": "More about the first related topic."
    },
    {
      "@type": "WebPage",
      "name": "Related Topic 2",
      "url": "http://www.example.com/related-topic2",
      "description": "Learn more about the second related topic."
    }
  ]
}
</script>
See Results About might include:
  • Suggested Keywords or Phrases
  • Links to Related Searches
  • Additional Search Query Suggestions
See Results About might be good for:
  • Search Engines
  • Online Advertising Agencies
  • Content Creators
  • E-commerce Businesses
  • Digital Marketing Agencies
  • News Outlets
  • SEO Agencies
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    If the "See Results About" feature is indeed present in the SERP, you will easily spot its distinctive gray icon displayed within the designated "SF" column.

  • 2.

    It's important to note that, as of now, our capabilities do not extend to gathering URLs associated with the "See Results About" feature. Consequently, we do not have the ability to confirm whether a queried domain is included in this feature or to record it as a specific ranking position.

  • 3.

  • 4.

  • 5.

Helpful links:

Short Videos

Short Videos

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "VideoObject",
  "name": "Example Short Video",
  "description": "This is an example short video.",
  "contentUrl": "http://www.example.com/short-video.mp4",
  "duration": "PT1M30S"
}
</script>
Short Videos might include:
  • Short Video Thumbnails
  • Video Titles
  • Video Source/Provider Information
  • Video Duration
  • Engagement Metrics (Likes, Comments)
  • Time Stamps
Short Videos might be good for:
  • Social Media Influencers
  • Content Creators
  • Brands
  • Entertainment Industry
  • E-commerce Businesses
  • Travel and Tourism
  • Food and Recipe Blogs
  • Technology and Gadgets
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    The key to success in short videos is to create engaging, attention-grabbing content. Capture the viewer's interest within the first few seconds to encourage them to watch the entire video.

  • 2.

    Ensure that your short video content is highly relevant to the search query or topic. This increases the chances of your video being featured in search results.

  • 3.

    Use clear and descriptive video titles and descriptions that include relevant keywords. These elements play a significant role in search engine rankings.

  • 4.

    Use relevant hashtags and keywords in your video captions and descriptions to make it more discoverable by search engines and users.

  • 5.

    Depending on your target audience and content, upload your short videos to platforms like YouTube, TikTok, Instagram, or others that align with your goals.

Helpful links:

Speakables

Speakables

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "https://schema.org/",
  "@type": "WebPage",
  "name": "Quick Brown Fox",
  "speakable":
  {
    "@type": "SpeakableSpecification",
    "xPath": [
      "/html/head/title",
      "/html/head/meta[@name='description']/@content"
    ]
  },
  "url": "https://www.example.com/quick-brown-fox"
}
</script>
Speakables might include:
  • Speakable Content or Sections
  • Voice Search Compatibility
  • Voice Assistant Integration
Speakables might be good for:
  • Voice-Enabled Apps
  • News Outlets
  • Content Creators
  • Smart Device Manufacturers
  • Search Engines
  • E-learning Platforms
  • Voice Search Optimization Services

Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Craft your content using natural language and conversational tones. Users often use voice search in a conversational manner, so your content should match this style to increase visibility in voice search results.

  • 2.

    Implement structured data and schema markup on your website to provide clear information about your content to search engines and voice assistants. This can help your content appear as a featured snippet in voice search results.

  • 3.

    Ensure that your website is mobile-friendly and loads quickly. Voice search is frequently performed on mobile devices, so a responsive design and fast loading times are crucial for a positive user experience.

  • 4.

    If applicable, optimize your content for local SEO. Voice search often involves queries related to nearby businesses or services. Ensure your business listings are accurate and up to date.

  • 5.

    Use analytics tools to monitor voice search queries and user behavior. This data can help you understand how users are searching via voice and tailor your content accordingly.

Helpful links:

Subscription Paywalls

Subscription Paywalls

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
    {
      "@context": "https://schema.org",
      "@type": "NewsArticle",
      "headline": "Article headline",
      "image": "https://example.org/thumbnail1.jpg",
      "datePublished": "2025-02-05T08:00:00+08:00",
      "dateModified": "2025-02-05T09:20:00+08:00",
      "author": {
        "@type": "Person",
        "name": "John Doe",
        "url": "https://example.com/profile/johndoe123"
      },
      "description": "A most wonderful article",
      "isAccessibleForFree": "False",
      "hasPart":
        {
        "@type": "WebPageElement",
        "isAccessibleForFree": "False",
        "cssSelector" : ".paywall"
        }
    }
</script>
Subscription Paywalls might include:
  • Search Result Title
  • Subscription or Paywall Notice
  • Brief Content Snippet (if available)
  • Link to Subscribe or Access Premium Content
Subscription Paywalls might be good for:
  • News Publishers
  • Streaming Services
  • Educational Platforms
  • Niche Content Creators
  • Professional Associations
  • Specialty Forums and Communities
  • Research and Analysis Providers
  • SaaS (Software as a Service) Providers
  • Legal and Regulatory Information Services
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Provide enticing teasers or previews of your premium content in the search results. These snippets should grab the user's attention and highlight the value of your subscription offering.

  • 2.

    Ensure that the subscription process is seamless and user-friendly. Minimize friction during the sign-up process and make it easy for users to understand subscription options and pricing.

  • 3.

    Clearly communicate your subscription pricing and plans within the search results. Transparency builds trust with potential subscribers and can help them make informed decisions.

  • 4.

    Deliver high-quality, exclusive content to your subscribers. Consistently providing value and unique insights will encourage users to maintain their subscriptions.

  • 5.

    Run occasional promotions or special offers to attract new subscribers. These can be featured in the SERP results, enticing users to subscribe with the promise of a discount or added benefits.

Helpful links:

Top Stories

Top Stories

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "NewsArticle",
  "mainEntityOfPage": {
    "@type": "WebPage",
    "@id": "http://www.example.com/news-article"
  },
  "headline": "Example News Headline",
  "datePublished": "2023-11-09T08:00:00-08:00",
  "dateModified": "2023-11-09T10:30:00-08:00",
  "description": "This is an example news article description.",
  "author": {
    "@type": "Person",
    "name": "John Doe"
  },
  "image": {
    "@type": "ImageObject",
    "url": "http://www.example.com/news-image.jpg",
    "height": 800,
    "width": 1200
  },
  "publisher": {
    "@type": "Organization",
    "name": "Example News",
    "logo": {
      "@type": "ImageObject",
      "url": "http://www.example.com/news-logo.png",
      "width": 200,
      "height": 100
    }
  }
}
</script>

Top Stories might include:
  • Headlines or Article Titles
  • Thumbnail Images
  • Source/Provider Information
  • Publication Dates
  • Snippet or Brief Description
Top Stories might be good for:
  • News Outlets
  • Content Publishers
  • E-commerce Businesses
  • Tech Companies
  • Entertainment Industry
  • Travel and Tourism
  • Health and Wellness
  • Real Estate Agencies
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    The foundation of appearing in "Top Stories" is to consistently publish high-quality and newsworthy content. Ensure that your news articles are well-researched, accurate, and provide value to readers.

  • 2.

    Optimize your news articles for relevant keywords and phrases. Use these keywords in your headlines, subheadings, and content to increase your chances of appearing in "Top Stories."

  • 3.

    Stay up to date with the latest news and events in your industry. Publish timely content as news breaks to remain relevant in "Top Stories."

  • 4.

    Implement structured data markup, such as Article or NewsArticle schema, to provide additional context about your news articles to search engines. This can increase your chances of appearing in "Top Stories."

  • 5.

    Ensure that your website and news articles are mobile-friendly. Many users access news content on mobile devices, and mobile optimization is crucial for a good user experience.

Helpful links:

Twitter

Twitter

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "Person",
  "name": "John Doe",
  "url": "https://twitter.com/johndoe",
  "sameAs": "https://twitter.com/johndoe"
}
</script>
Twitter might include:
  • Tweets or Twitter Cards
  • Author/Handle Information
  • Engagement Metrics (Likes, Retweets)
Twitter might be good for:
  • News Outlets
  • Brands
  • Celebrities and Influencers
  • Public Figures
  • E-commerce Businesses
  • Tech Companies
  • Entertainment Industry
  • Travel and Tourism
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Focus on the quality of your tweets. Share informative, engaging, and relevant content that resonates with your target audience.

  • 2.

    Ensure your Twitter profile is well-optimized. Use a clear profile picture, write a compelling bio that includes relevant keywords, and provide a link to your website or a landing page.

  • 3.

    Incorporate relevant hashtags in your tweets to increase their discoverability. Research and use trending and industry-specific hashtags.

  • 4.

    Engage with other Twitter users by responding to comments, retweeting valuable content, and participating in conversations. Engagement can boost your presence in search results.

  • 5.

    Implement Twitter Cards to enhance the appearance of your tweets in search results and on Twitter itself. Twitter Cards allow for richer media, such as images and videos, to be associated with your tweets.

Helpful links:

Vehicle Listings

Vehicle Listings

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">{
  "@context": "https://schema.org",
  "@type": "Car",
  "name": "1999 Dodge Ram Pickup 2500 ST",
  "vehicleIdentificationNumber": "1BXKF23ZXXJ000000",
  "image": [
    "https://example.com/image1.png",
    "https://example.com/image2.png"
  ],
  "url": "https://www.example.com/used-vehicle-1999-dodge-ram-pickup-2500-st-c-67/",
  "offers": {
    "@type": "Offer",
    "availability": "https://schema.org/InStock",
    "price": 10000,
    "priceCurrency": "USD"
  },
  "itemCondition": "https://schema.org/NewCondition",
  "brand": {
    "@type": "Brand",
    "name": "Dodge"
  },
  "model": "Ram",
  "vehicleConfiguration": "ST",
  "vehicleModelDate": "1999",
  "mileageFromOdometer": {
    "@type": "QuantitativeValue",
    "value": "20170",
    "unitCode": "SMI"
  },
  "color": "White",
  "vehicleInteriorColor": "Gray",
  "vehicleInteriorType": "Standard",
  "bodyType": "Pickup",
  "driveWheelConfiguration": "https://schema.org/FourWheelDriveConfiguration",
  "vehicleEngine": {
    "@type": "EngineSpecification",
    "fuelType": "Gasoline"
  },
  "vehicleTransmission": "Manual",
  "numberOfDoors": 2,
  "vehicleSeatingCapacity": 2
}</script>
Vehicle Listings might include:
  • Car Listings
  • Filter Options for Vehicle Search
Vehicle Listings might be good for:
  • Automotive Dealerships
  • Online Car Marketplaces
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Provide detailed information for each vehicle listing, including make, model, year, mileage, price, and features. High-quality images are essential.

  • 2.

    Implement advanced search filters that allow users to refine their search based on criteria like price range, brand, model, and location.

  • 3.

    Encourage customers to leave reviews and ratings for vehicles they have purchased. This builds trust and helps future buyers make informed decisions.

  • 4.

    Ensure that your vehicle listings are optimized for mobile devices, as users often search for cars on smartphones and tablets.

  • 5.

    Make it easy for users to contact the seller or dealership directly from the listing. Include clear contact information and call-to-action buttons.

Helpful links:

Video Results

Video Results

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "VideoObject",
  "name": "Example Video Title",
  "description": "This is an example video description.",
  "thumbnailUrl": "http://www.example.com/thumbnail.jpg",
  "uploadDate": "2023-11-09T12:00:00Z",
  "duration": "PT1M30S",
  "contentUrl": "http://www.example.com/video.mp4",
  "embedUrl": "http://www.example.com/embedded-video-player",
  "interactionStatistic": {
    "@type": "InteractionCounter",
    "interactionType": {
      "@type": "http://schema.org/WatchAction"
    },
    "userInteractionCount": 1000
  }
}
</script>
Video Results might include:
  • Video Thumbnails
  • Video Titles
  • Video Source/Provider Information
  • Video Duration
  • Video Descriptions
  • Author/Channel Information
  • View Counts
  • Engagement Metrics (Likes, Dislikes, Comments)
Video Results might be good for:
  • Content Creators and YouTubers
  • Streaming Services
  • News Outlets
  • Entertainment Industry
  • Educational Websites
  • E-commerce Businesses
  • Travel and Tourism
  • Food and Recipe Blogs
  • Technology and Gadgets
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    The foundation of success in video results is creating high-quality video content. Ensure that your videos are well-produced, engaging, and relevant to your target audience.

  • 2.

    Conduct keyword research to identify relevant and popular keywords and phrases in your niche. Use these keywords in your video titles, descriptions, and tags.

  • 3.

    Craft clear, descriptive, and keyword-rich video titles. The title is one of the most critical factors for video SEO.

  • 4.

    Create visually appealing and relevant video thumbnails. Thumbnails should accurately represent the content of your video and encourage users to click.

  • 5.

    Write detailed video descriptions that provide additional context about your content. Include relevant keywords and links to your website or related content.

Helpful links:

Web Stories

Web Stories

NOTE: This code did not trigger the adjacent screenshot. This is just a JSON-LD code example that can be used to help markup this schema.org itemtype.

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "CreativeWork",
  "name": "Example Web Story Title",
  "description": "This is an example Web Story description.",
  "image": {
    "@type": "ImageObject",
    "url": "http://www.example.com/story-thumbnail.jpg",
    "width": 800,
    "height": 1200
  },
  "url": "http://www.example.com/example-web-story",
  "datePublished": "2023-11-09T08:00:00Z",
  "dateModified": "2023-11-09T10:30:00Z",
  "author": {
    "@type": "Person",
    "name": "John Doe"
  },
  "publisher": {
    "@type": "Organization",
    "name": "Example News",
    "logo": {
      "@type": "ImageObject",
      "url": "http://www.example.com/news-logo.png",
      "width": 200,
      "height": 100
    }
  }
}
</script>
Web Stories might include:
  • Story Thumbnails
  • Titles
  • Carousel or Grid Display
  • Story Descriptions
  • Author Information
  • Engagement Metrics (e.g., Views, Likes)
  • Next Story Suggestions
Web Stories might be good for:
  • Publishers
  • E-commerce Businesses
  • Travel and Tourism
  • Food and Recipe Blogs
  • Fashion and Beauty Brands
  • Entertainment and Events
Obtain-ability:
Deprecated
Low
Moderate
High
Near Certain
Obtain-ability of SERP feature
Increase your odds of earning this by:
  • 1.

    Web Stories are designed for storytelling. Use a clear and engaging narrative structure to convey information or tell a story related to your topic.

  • 2.

    Emphasize high-quality visuals, including images, videos, and animations, to make your Web Stories visually appealing. Visual content should be relevant to the story.

  • 3.

    Ensure that your Web Stories are mobile-friendly, as many users access content on mobile devices. Test your stories on various mobile devices to ensure they display correctly.

  • 4.

    Web Stories should load quickly. Compress images and use efficient coding to reduce load times.

  • 5.

    Keep Web Stories concise and to the point. Users should be able to consume the content in a short amount of time.

Helpful links:
Jake Labate, Top "SEO" and "Organic Search" LinkedIn VoiceJake Labate, Top Community Voice on LinkedIn
Jake Labate, SEO Consultant on GoogleJake Labate, Google Knowledge Panel