Course Schema Framework

Use conditional-logic schema generation to keep Course markup aligned with real page state and avoid stale or invalid static templates.

When To Use It

Google Search CentralCourse documentation

Use for a list of at least three real courses: a series or unit of curriculum with lectures, lessons, or modules, an explicit educational outcome, and one or more instructors with a roster of students. A general public event or a single brief tutorial video is not a course. Course markup must be combined with carousel (ItemList) markup to be eligible for the course list rich result.

Key Implementation Documentation Highlights

  • Required on Course: name (the course title) and description. Recommended: provider, the Organization that publishes the course content.
  • Mark up at least three courses, using carousel markup on a summary page (ListItem position and a unique url per course detail page) or on an all-in-one page (ListItem position and the Course in item).
  • name must be a real course title: no promotional phrases, prices, discounts, or non-course titles such as "Make money fast".
  • description has a display limit of 60 characters; longer text may be truncated.
  • The course list rich result is available in English in all regions where Google Search is available.
  • The separate Course info rich result (course details such as instances, schedules, and offers) is retired: its phase-out was announced on Jun 12, 2025, and it was removed from Search, Search Console reporting, and the Rich Results Test on Sep 9, 2025. Properties such as hasCourseInstance and offers no longer earn a Google rich result.
  • Use the Rich Results Test and URL Inspection to validate rendering, eligibility, and crawlability.

Rules the framework enforces before it emits markup:

  • Course names that contain prices, currency amounts, discount language, or superlatives such as "best" or "top" are suppressed, not cleaned up.
  • A description over 60 characters falls back to a visible short summary when one exists.
  • The summary page list needs at least three course URLs, all absolute, unique, and on one domain; positions run 1..n.
  • A detail page emits Course only when a summary page lists that course, since a lone Course is not shown as a course list.

Template Approach

const pageData = {
  title: "Introduction to Statistics",
  description: "Probability, sampling, testing, and regression.",
  providerName: "Example University",
  providerUrl: "https://www.example.edu"
};

const staticTemplate = {
  "@context": "https://schema.org",
  "@type": "Course",
  "name": pageData.title,
  "description": pageData.description,
  "provider": { "@type": "Organization", "name": pageData.providerName, "sameAs": pageData.providerUrl }
};

Conditional-logic Framework

const ISO_DATE = /^(\d{4})-(\d{2})-(\d{2})$/;
const ISO_DATE_TIME = /^(\d{4})-(\d{2})-(\d{2})T([01]\d|2[0-3]):[0-5]\d(:[0-5]\d(\.\d+)?)?(Z|[+-]\d{2}:\d{2})$/;

function isAbsoluteUrl(value) {
  if (typeof value !== "string") return false;
  try {
    const url = new URL(value);
    return (url.protocol === "https:" || url.protocol === "http:") && Boolean(url.hostname);
  } catch {
    return false;
  }
}

function isRealDate(y, m, d) {
  const date = new Date(Date.UTC(Number(y), Number(m) - 1, Number(d)));
  return date.getUTCMonth() === Number(m) - 1 && date.getUTCDate() === Number(d);
}

// Calendar date (YYYY-MM-DD); a full date-time is cut to its date part.
function toIsoDate(value) {
  if (typeof value !== "string") return null;
  const v = value.trim();
  const m = v.match(ISO_DATE) || v.match(ISO_DATE_TIME);
  return m && isRealDate(m[1], m[2], m[3]) ? v.slice(0, 10) : null;
}

// Date-time with Z or an offset (kept as written), or a plain date.
// A date-time without a timezone is rejected instead of guessed.
function toIsoDateTime(value) {
  if (typeof value !== "string") return null;
  const v = value.trim();
  const m = v.match(ISO_DATE) || v.match(ISO_DATE_TIME);
  return m && isRealDate(m[1], m[2], m[3]) ? v : null;
}

// Drop null, undefined, "", [] and {} recursively.
function compact(value) {
  if (Array.isArray(value)) {
    const items = value.map(compact).filter((v) => v !== undefined);
    return items.length ? items : undefined;
  }
  if (value && typeof value === "object") {
    const out = {};
    for (const [key, v] of Object.entries(value)) {
      const c = compact(v);
      if (c !== undefined) out[key] = c;
    }
    return Object.keys(out).length ? out : undefined;
  }
  if (value === null || value === undefined || value === "") return undefined;
  return value;
}

// Page gates: indexable, self-canonical, and the marked-up content is visible.
function passesPageGates(source) {
  if (!source.isIndexable || !source.isContentVisible) return false;
  if (!isAbsoluteUrl(source.url)) return false;
  return !source.canonicalUrl || source.canonicalUrl === source.url;
}

const PROMO = /[$€£]\s?\d|\d+\s?%\s?off|\b(sale|discount|deal|cheap|free|best|top|only|make money)\b/i;
const DESCRIPTION_DISPLAY_LIMIT = 60;

// A real course title: no prices, discounts, superlatives or non-course phrases.
function isCourseName(name) {
  return typeof name === "string" && name.trim() !== "" && !PROMO.test(name);
}

// Google shows about 60 characters; prefer a short summary when the full text is longer.
function pickDescription(course) {
  const full = (course.description || "").trim();
  const short = (course.shortDescription || "").trim();
  if (full.length > DESCRIPTION_DISPLAY_LIMIT && short && short.length <= DESCRIPTION_DISPLAY_LIMIT) return short;
  return full || short || null;
}

// Course detail page (summary pattern): one Course node per detail page.
function buildCourseSchema(source) {
  if (!passesPageGates(source)) return null;
  // Course markup only earns a course list when a summary page lists the course.
  if (!isAbsoluteUrl(source.listedOnUrl)) return null;
  if (!isCourseName(source.name)) return null;
  const description = pickDescription(source);
  if (!description) return null;

  const provider = source.provider || {};
  return compact({
    "@context": "https://schema.org",
    "@type": "Course",
    "name": source.name.trim(),
    "description": description,
    "provider": provider.name ? {
      "@type": "Organization",
      "name": provider.name,
      "sameAs": isAbsoluteUrl(provider.url) ? provider.url : null
    } : null
  }) || null;
}

// Summary page: an ItemList of at least three course detail URLs.
// Usage: buildCourseListSchema({ ...pageGates, url, courseUrls: [url1, url2, url3] })
function buildCourseListSchema(source) {
  if (!passesPageGates(source)) return null;
  const urls = (source.courseUrls || []).filter(isAbsoluteUrl);
  if (urls.length < 3 || urls.length !== (source.courseUrls || []).length) return null;
  if (new Set(urls).size !== urls.length) return null; // unique detail URLs
  if (new Set(urls.map((u) => new URL(u).hostname)).size !== 1) return null; // one domain

  return {
    "@context": "https://schema.org",
    "@type": "ItemList",
    "itemListElement": urls.map((url, index) => ({ "@type": "ListItem", "position": index + 1, "url": url }))
  };
}

// Usage
// const source = {
//   "isIndexable": true,
//   "isContentVisible": true,
//   "url": "https://www.example.com/courses/intro-to-statistics",
//   "canonicalUrl": "https://www.example.com/courses/intro-to-statistics",
//   "listedOnUrl": "https://www.example.com/courses/",
//   "name": "Introduction to Statistics",
//   "description": "A twelve-week course covering probability, sampling, hypothesis testing, and regression, with weekly problem sets.",
//   "shortDescription": "Probability, sampling, testing, and regression.",
//   "provider": {
//     "name": "Example University",
//     "url": "https://www.example.edu"
//   }
// };
// const jsonLd = buildCourseSchema(source); // null means: emit nothing

The Output As An Entity Graph

The conditional-logic output above, parsed in your browser and drawn as the graph a crawler builds from it. Every nested object is a node and the property that holds it is the edge. Tap a node to inspect its properties, or drag to rearrange.

Why Conditional Logic Is Better Than Static Templates

  • Emits nothing when a course title is promotional or a description is missing, instead of shipping markup Google will ignore.
  • Builds the summary page list and the detail page Course nodes from the same catalog data, so the two never drift apart.
  • Enforces the three-course minimum at build time rather than discovering it in Search Console.
  • Keeps retired Course info fields out of the output by default, so teams do not maintain markup with no Google rich result.

Property Reference

What Google's Course list documentation requires and recommends, property by property. These are the same rules the SchemaCDN validator checks. Each name links to its schema.org definition.

Course list properties in Google's documentation
PropertyGoogleExpectsNotes
nameRequiredTextThe title of the course.
descriptionRequiredTextA description of the course (display limit of 60 characters).
providerRecommendedOrganizationThe organization that publishes the source content of the course, for example UC Berkeley.

Explore Other Schema Framework Pages

Dataset Use for dataset landing pages so datasets are discoverable in Google Dataset Search with license, creator and download details. Dataset Open Discussion Forum Use for forum and community threads where a primary post and subsequent replies are publicly visible. DiscussionForumPosting Open Limited Education Q&A Use for educational question-answer pages where a single canonical answer and supporting context are visible. Quiz Open Employer Aggregate Rating Use on pages that publish employer rating aggregates from a clear and policy-compliant review source. EmployerAggregateRating Open Retired Estimated Salary Use for compensation insight pages that present transparent salary ranges for specific occupations and locations. Occupation Open Event Use for upcoming events with a real-world or virtual occurrence, schedule, and location context. Event Open Retired Fact Check Use for fact-checking pages that evaluate a specific claim with a transparent rating methodology. ClaimReview Open Retired Home Activities Use for virtual classes and activities where participation details and timing are clearly listed. Event Open Retired How-To Use for instructional content that teaches a process through ordered steps and actionable detail. HowTo Open Image Metadata Use on image pages and image hosts that expose ownership and licensing information to search engines. ImageObject Open Job Posting Use for active job listings that include role details, hiring entity, and location/salary context. JobPosting Open Retired Learning Video Use for educational videos where the learning objective and pedagogical structure are explicit. LearningResource Open Local Business Use for physical businesses serving local customers with publicly verifiable contact and location details. LocalBusiness Open Loyalty Program Use to publish a loyalty program and its tiers once at the organization level, so member prices and member shipping can reference them. MemberProgram Open Math Solvers Use for pages that solve mathematical expressions and present step-by-step computational guidance. MathSolver Open Merchant Listing Use on pages where a product can be bought, with price, availability, shipping and return details. Product Open Limited Movie Use for movie detail pages with canonical film information and transparent metadata attribution. Movie Open Organization Use for official organization pages to clarify brand identity and authoritative entity signals. Organization Open Retired Practice Problems Use for educational practice content that presents solvable problems and answer validation structure. Quiz Open Product Snippet Use for product pages where pricing, availability, and product identity are visible to users. Product Open Product Variants Use when one product comes in variants such as size or color, grouped with ProductGroup. ProductGroup Open Profile Page Use for creator or contributor profile pages where identity attributes and ownership are explicit. ProfilePage Open Q&A Use for pages where users submit questions and community or editorial answers are displayed. QAPage Open Recipe Use for recipe pages with complete ingredients, instructions, and preparation details. Recipe Open Return Policy Use to publish a merchant return policy once at the organization level, with offer-level overrides. MerchantReturnPolicy Open Review Snippet Use when a page publishes genuine reviews tied to a clearly identified product, service, or entity. Review Open Shipping Policy Use to publish shipping rates, delivery times and destinations once at the organization level. ShippingService Open Site Name Use on the home page so Google shows the preferred site name in search results. WebSite Open Retired Sitelinks Search Box Use on sites with a functioning internal search endpoint that can accept URL query parameters. WebSite Open Software App (Beta) Use for software product pages that describe platform support and application category clearly. SoftwareApplication Open Limited Speakable Use for news-style pages where specific text segments are appropriate for text-to-speech playback. SpeakableSpecification Open Subscription and Paywalled Content Use for pages with restricted sections so Google can distinguish free previews from protected content. CreativeWork Open Limited Vacation Rental Use for rental property detail pages where booking-relevant amenities and location signals are explicit. VacationRental Open Retired Vehicle Listing Use for inventory pages selling vehicles with standardized listing fields and offer information. Car Open Video Use for pages where a primary video is embedded and key media metadata is visible on-page. VideoObject Open Article Use for editorial pages where the visible content is a complete article with a clear byline and publication timestamps. Article Open Limited Book Actions Use when your page helps users read, preview, or purchase books through clearly described actions. Book Open Breadcrumb Use on pages that belong to a clear hierarchy and display navigational trail links users can follow. BreadcrumbList Open Carousel Use when a page lists multiple related entities in a scannable sequence that can be surfaced as cards. ItemList Open

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